Market Research: Customer Insight and Needs Assessment


Project scope
Categories
Communications Market research Product or service launchSkills
customer insights market researchThe project's primary goal is to capture deep customer insights to inform the design of the cargo delivery robot for Telebotics, a company revolutionizing deliveries with automated robots.
This will involve several different steps for the learners, including:
- Developing and conducting surveys/interviews with customers
- Analyzing needs and synthesizing findings into a customer insight report
By the end of the project, learners should complete the following tasks:
- Developed and conducted surveys/interviews with customers
- Analyzed needs and synthesized findings into a customer insight report
Final deliverables should include:
- A comprehensive customer insight report
We provide mentoring and industry connections to ensure you learn and achieve your objectives. Additional resources might be provided based on your individual needs.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Telebotics is a technology startup specializing in remote operation systems for electric vehicles. We develop software and hardware solutions that enable safe, reliable tele-operation of vehicles in controlled environments such as university campuses and industrial facilities. Our ROS2-based platform integrates advanced sensor processing, real-time communication, and intuitive operator interfaces to allow for effective remote control with built-in safety features. Telebotics partners with vehicle manufacturers and institutions to create customized tele-operation solutions that enhance mobility, security, and operational efficiency.