Positions available: 1 to 3 individual working as a team 80 hours beginning April over 3 weeks.

Details:

We are looking for support with marketing our Change Management Programs and Green Project Management, we would like to integrate and manage the research gained for North American Market. Complete research for all regions of North America for marketing our Change Management Certification programs, paper that outlines the segments, challenges, target market and positioning.

Before we begin with promotional campaigns, we want to refine our approach and refine our website to reflect our standards and client expectations. This will also include updating key visual web brand components. We want to have a fresh brand look that reflects our commitment to a flawless client experience and attracts our target customer.

To accomplish this, we believe you could focus on:

• Conducting organizational and industry research.
• Conducting potential client surveys and interviews.
• Provide input into the design and build a new fully-functioning website with booking engine.
• Develop consistency of documentation of branding and new logo variations.
• Produce example client materials including product cards, email templates, and participant avatar or profile templates.

We want to take advantage of the latest in this research to develop a marketing strategy and further develop and manage our communications and PR campaign that will take our business to the next level. It's our time to grow - how can you help us.

We will provide written feedback, assessment for your presentations, research and innovations. Virtual attendance for the initial meetings, and final presentations and proposals.

• Complete research for extending reach into North American market, develop a marketing strategy and approach for this market -[ make recommendations of viability and best practice]

Melnyk Consultancy Ltd is an Accredited Training Office for APMG International TM Change Management and GPM Green Project Management many materials are already available that need to be modified for Canadian Organizations. First focus will be Alberta and Yukon

This project runs simultaneously as Marketing Research_North America Resources. Any existing materials we can provide to ensure a complete understanding and smooth collaboration

We will be available virtually for presentations, proposals and project submissions for the initial phase and the final presentation, where we can submit feedback on assessments.