Market Research: Entrepreneurs

MultiNationals Inc. seeks to understand the impact of accelerator programs on business founders and entrepreneurs at various stages of their ventures, including ideation, growth, and scaling. The project involves conducting comprehensive market research interviews with 180 entrepreneurs who have participated in these programs. The goal is to gather insights into how accelerator programs influence business development, identify common challenges faced by entrepreneurs, and assess the effectiveness of these programs in different stages of business growth. This project will provide valuable data to help MultiNationals Inc. tailor their services to better support entrepreneurs. The research will focus on identifying patterns and trends in the experiences of entrepreneurs, which can inform future strategies for accelerator program development. The project will deliver a detailed report summarizing the findings from the 180 interviews, highlighting key insights and trends. The report will include an analysis of the effectiveness of accelerator programs at different business stages and recommendations for program improvements. Additionally, a presentation will be prepared to share the findings with stakeholders at MultiNationals Inc., providing actionable insights for strategic decision-making.