Exploring Resilience: A Psychological Perspective on Life Stories

This project aims to assist S&M Couture in the initial stages of writing a book focused on resilience and perseverance, drawing from the life story of the company's founder. The project seeks to leverage the expertise of psychology students to conduct research on resilience, perseverance, and related psychological concepts. Students will be tasked with formulating and scientifically backing up key facts and themes that will be central to the book. The goal is to provide a solid psychological foundation for the narrative, ensuring that the themes of resilience and perseverance are not only compelling but also grounded in scientific research. This project offers an opportunity for students to apply their classroom knowledge of psychological theories and research methods to a real-world context, enhancing their understanding of how psychological principles can be applied to personal narratives.

Visual Merchandising and Retail Operations Enhancement

S&M Couture is looking to enhance its visual merchandising and streamline retail operations to improve customer experience and sales performance. The project provides students with an opportunity to apply their classroom knowledge in fashion merchandising, design, and business operations. The primary goal is to develop innovative visual merchandising strategies that align with S&M Couture's brand identity and attract target customers. Students will analyze current merchandising practices, identify areas for improvement, and propose creative solutions. Additionally, they will gain insights into the sourcing process and understand the intricacies of retail operations within the fashion industry. This project is designed for students in a fashion program, allowing them to apply their skills in a real-world setting.

Grant Proposal Development for S&M Couture

S&M Couture, a boutique fashion company, is seeking to expand its operations and enhance its sustainable fashion line. To achieve this, the company aims to secure funding through grants. The project involves developing a comprehensive grant proposal that aligns with S&M Couture's mission and objectives. Learners will research potential grant opportunities, analyze eligibility criteria, and craft a compelling narrative that highlights the company's strengths and innovative approaches in sustainable fashion. The project will allow learners to apply their knowledge of business communication, research methodologies, and strategic planning. By the end of the project, learners will have gained practical experience in grant writing, a valuable skill in the fashion and business sectors.

Digital Marketing Strategy for S&M Couture

S&M Couture, a fashion-forward company, seeks to enhance its digital presence and engagement through a comprehensive digital marketing strategy. The project aims to streamline and optimize the company's social media and online marketing efforts. The team will focus on managing and scheduling social media posts across platforms like Instagram, Facebook, Linkdin and YouTube, ensuring consistent and engaging content delivery. Additionally, the project will involve creating captivating graphics, videos, and reels that resonate with the brand's target audience. Learners will track and analyze social media and website engagement metrics to identify trends and recommend improvements. The project also includes planning potential influencer partnerships or brand collaborations to expand the company's reach. By the end of the project, the team will have developed a cohesive digital marketing strategy that aligns with S&M Couture's brand identity and goals.