Interdisciplinary Authors - January 2023

This project will begin January 2nd following a kick-off meeting and orientation for all student-hires. The end-date for the project and deliverable submission deadline is January 31st at 11:59 PM MST. The Antarctic Institute of Canada (AIC) is a non-profit organization that conducts research activities, academic mentorship programs, and equity building through a variety of government-funded work initiatives for undergraduate and graduate students. The AIC is seeking 100 post-secondary students currently enrolled in a post-secondary program to author a variety of texts for publication. Topics and guidelines will be determined following the kick-off meeting. Participants will produce a finalised deliverable of a minimum 3000-word article. Applicants must be comfortable writing according to a variety of conventions and formats and within diverse topic-areas. Applications will only be accepted if the team name is your first and last name. Do not apply in teams.

Marketing for New AI Product

Enginehire, a company specializing in innovative recruitment solutions, is preparing to launch its latest product into a new market segment. The goal of this project is to execute a comprehensive sales strategy and marketing plan tailored to this new audience. The project will involve understanding the target market and understanding customer needs to position the product effectively. Learners will apply their knowledge of marketing principles and sales strategies to execute a cohesive plan that aligns with Enginehire's brand and objectives. The project will focus on executing actionable strategies that can be implemented within a short timeframe such as prospecting, outreach, social media, blog writing, SEO, etc., ensuring successful market entry and growth.