Riipen | Jeff Totten

Jeff Totten

Associate Professor

Location: Lake Charles, Louisiana, United States
Bio: Dr. Totten is an Associate Professor of Marketing. He earned his D.B.A. from Louisiana Tech in 1983. His favorite course to teach is Marketing Research.
Portals: McNeese State University

Lake Charles, Louisiana, United States
Categories: Market research Marketing strategy

Achievements

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Experiential Learning Provider Level 2

Issued by Riipen

The Experiential Learning Provider Level 2 achievement is awarded to educators for facilitating a second opportunity for learners to build skills and gain experience.

Completed on July 2, 2023

Experiential Learning Provider

Issued by Riipen

The Experiential Learning Provider achievement is awarded to educators for creating an opportunity for experiential learning and skill development.

Completed on July 2, 2023

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Recent experiences

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McNeese State University

Lake Charles, Louisiana, United States

Marketing Plans

MKTG 480

Jan 28, 2018 - Apr 27, 2018

Students will form teams of three to five members to work on developing a marketing plan for a real-life business. Each group or individual will prepare a written marketing plan in five stages plus a final submission of the entire plan.

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Category Marketing strategy

Closed

McNeese State University

Lake Charles, Louisiana, United States

Promotion Plan

MKTG 444

Sep 23, 2017 - Nov 16, 2017

Undergraduate student-consultants will develop an integrated marketing campaign/plan for your organization to achieve your marketing goals.

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Category Communications + 1

Closed