Research Assistant - Sports Sponsorships

The research team or assistants will support the research initiatives of sports sponsorship for RacerX a global eCommerce marketplace like Amazon yet focused only on motorsports. You will research the sponsor requirements of multinational brands like GM, Ford, Toyota, Mobil Oil, Goodyear and more. Student teams will operate under the guidance of research faculty and CEO of RacerX - JimmyMac. Areas of inquiry include: Sponoship Metrics - ROI Calculation Methodology - Performance Based Sponsorship Models - Basic Contractual Agreements - Presentation Formats Performance Scoring Models - Measurable ROI - and more. Scope: Domestic And international Markets, Global Brands And Sponsorship Partner Economics.] The position requires skills in data retrieval and manipulation, empirical methods, and data display. The project may include, but is not limited to: Overseeing data collection, manipulation, and appropriate data storage. Planning and performing the outlines and looking after data retrieval (eg, data scraping) and analysis by leveraging our tech experts who are using existing tools and methods. Responsible for complex tasks in relation to researching best of breed sponsorship valuation methods and analysis. Working with senior level in the design and execution of tests and technology needed to support a global sponsorship recruiting system and team. . Supports the project/study by surveying competitors, industry support groups on Linked In and using existing tools to generate data. Conducting existing global sponsorship reviews and contributing to the development of a sponsorship engine / technology project. Writing brief reports and assisting with writing design requirements in terms of conceptualization of the sponsorship automation engine.

Brand Identity and Graphic Design

Our organization needs to review our current branding and insert graphic design standards and develop a brand guide for international partners! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations, design templates and more! We believe this project will require vivid creativity and include: Research to define our unique brand position and create consistent promotional messaging Review Logo and/or Name Proposal that highlights brand awareness and brand positioning A branding guide Using tools like Adobe Creative Suite to design prototypes that can be implemented into our marketing collateral We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research. This project can turn into a position within our company quickly since we are seeking multiple hires in this area of expertise currently.

Logistics And Supply Chain Mgmnt

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of logistics and supply chain management. Your insights will help us analyze our potential to leverage logistics and supply chain systemization for business operations and to identify and draw helpful insights. From this analysis, we hope to not only help students to gain real world experience but to improve our processes, implement and test solutions created from your insights on our global eCommerce platform. These insights will be directly related to business outcomes regarding logistics. This project is one that will allow students real time experience in live market situations and to implement and test their contributions. Here are some of the topics we’d like students to explore throughout this project: Learn cloud based logistics solutions effective at moving products across borders and around the globe. Research, Design, Develop or Improve logistics operational systemization across multiple departments in multi countries Identify trends and potential predictive strategies that will improve our logistics and supply chain - business operations Develop more effective methodologies, templates, reporting models based on your findings

Partnership Recruitment / Sponsorships

RacerX is seeking help developing an entire program for sponsorship sales and securing marketing partnerships for our eCommerce marketplace for motorsports to be deployed worldwide. As a global platform for motorsports RacerX will have extensive need for sponsorships for special events, race teams, race series, racetrack facilities, entertainment venues, virtual tradeshow and clients seeking corporate partnerships. *Plus our own Sprint car race team and RacerX brand. Students may help us understand how our organization can meet the business objectives of potential partners, conduct background research on select organizations and create customized professional proposal templates, scoring models and qualification requirements to identify complimentary brands and how to correctly value and price sponsorships. This students will deliver the following in 4 phases. Phase 1 -  Property Analysis:  Students shall conduct analysis of our property and target market, audience characteristics (e.g. size, engagement, viewership, followers, loyalty, etc.), available assets/inventory, and current environment (SWOT, environmental analysis, trends, etc.). Phase 2 –  Target Company Analysis:  Students shall research a potential partner gathering data and information required to appeal to a corporate partner(s) and provide a partnership analysis to identify beneficial partnership opportunities for our organization. Phase 3 –  Partnership Proposal:  A review of our property and examination of a prospective corporate partner and develop a comprehensive and professional partnership package to present to the prospective partner company they researched during their target company analysis. Phase 4 –  Partnership Meeting:  Students shall present their proposal to our organization and we shall evaluate what they present to identify if it’s a good fit for our business and if it achieves our marketing objectives thru Q & A session on Zoom or MS Teams. Phase 5 -  Post-report:  Students shall complete a post-event report on how the partnership / sponsorship went since they will be offered opportunity to deploy their work on a live project. As the partnership will can be executed in the time frame provided students will resolve some of the challenges and opportunities of the partnership and how to best report to a client. This report can be used as a template for our asset / property. Value Proposition : A) For Students It’s a great opportunity to get real experience developing a simple data driven technology solution to be implemented into commerce upon completion. B) For Instructor this project gives you an opportunity to teach students on a live technology project that will be used in eCommerce and evolve into other projects ongoing. C) For the Company – We mentor students and test them for potential hires. The final deliverable will include: Research (internal and external) Pitch deck Presentation/Pitch Post-event report on how partnership / sponsorship went – in real time.

Cybersecurity

We are a cloud based eCommerce marketplace with myriads of sensitive data both corporate and personal. We are seeking the best and brightest students too join us in an ongoing project surrounding cybersecurity. Students would be capable to work on the following projects: Cognitive/AI/Machine Learning for Security Computer Crime, Law, and Investigation Enterprise Security Architecture Computer Networking and Operating Systems Identity and Access Management Cyber Fraud Audit and Risk Rating Techniques Incident Response Management Cybersecurity Coding and Programming Cloud Security and Big Data Secure Application Programming, API & Microservices and Mobile Security Ethical Hacking System and Exploit Development Risk Management and Information Assurance RacerX Marketplace is involved in creation of a global platform in the exciting industry of motorsports. This will be both engaging and interesting since the findings and solutions will be tested in a real world environment and not just reviewed and shelved as in most mature companies. We are a fast moving startup who's looking to recruit, intern, and hire the best and brightest into our International company.

B2C Website Development - RacerX Media

We would like to create a new website for the B2C retail side of our organization. The purpose of the site is to promote a new brand called RacerX. RacerX is a mysterious character and brand mascot for RacerX racing team(s) who compete in various racing series in Canada, USA and abroad. The site will be created to attract fans to a site whereby users can read about RacerX and his race team as well as all of his social media and buy RacerX merchandise supplied by a 3rd party drop shipper. It must have API's that attach to specific feature functionalities as well as seamless integrations with social media, stripe, PayPal, square, a shopping cart and integrated Comet Chat for chat, click2call and video chat functionalities. The site should have Zoom integrated so that large scale live meetings can take place. We would like a media wall called the wall of fame - where members can post photos videos of themselves on the website We would like to leverage the leading edge technology stack and open source solutions that are mobile friendly. We prefer React JS Node and No SQL Db or MySQL open source but we are open to discussion. We aren’t committed to which platform it will be built on, but we have an idea of what we would like it to do. We will work with students to develop a new website for us. Students should be prepared to: Conduct a needs analysis to determine which technology stack and or platform is most suitable. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide training on updating and maintaining the site.

Pitch and Pitch Deck Development

We are an eCommerce Marketplace seeking the best and brightest students to research new and exciting opportunities for our global platform in the area of Pitch Deck And Investor Presentations since funding is critical to all business. We want to better understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry and draft a solid execution roadmap that most investors would engage in. The students focus will be to research the proven business model as performed by Alibaba, ePartrade, Amazon etc. to arrive at a sustainable business model and forecasts suitable fore a pitch deck and presentation. The research will include: Target market research Industry size and market potential Competitive landscape Strategic positioning of our brand SAWT Analaysis Pricing Model and Revenue Forecasting

Cybersecurity

We are a cloud based eCommerce marketplace developer with myriads of sensitive data both corporate and personal. We are seeking the best and brightest students too join us in an ongoing project surrounding cybersecurity. Students would be capable to work on the following projects: Cognitive/AI/Machine Learning for Security Computer Crime, Law, and Investigation Enterprise Security Architecture Computer Networking and Operating Systems Identity and Access Management Cyber Fraud Audit and Risk Rating Techniques Incident Response Management Cybersecurity Coding and Programming Cloud Security and Big Data Secure Application Programming, API & Microservices and Mobile Security Ethical Hacking System and Exploit Development Risk Management and Information Assurance RacerX Marketplace is involved in creation of a global platform in the exciting industry of motorsports. This will be both engaging and interesting since the findings and solutions will be tested in a real world environment and not just reviewed and shelved as in most mature companies. We are a fast moving startup who's looking to recruit, intern, and hire the best and brightest into our International company.

Business Analyst - Process n Systemization

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of business systemization and process management. Your insights will help us analyze our potential to leverage process and systemization for business operations and to identify and draw helpful insights. From this analysis, we hope to not only help students to gain real world experience but to improve our processes, implement and test solutions created from your insights on our global eCommerce platform. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations and to implement and test their contributions. Here are some of the topics we’d like students to explore throughout this project: Learn cloud based process and systemization tools and how it applies to our initiative. Design develop and Improve operational systemization across multiple departments Identify trends and potential predictive strategies that will improve business operations Develop more effective methodologies, templates, reporting models based on your findings

Financial Business Plan - eCommerce Marketplace

We are a startup business and would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation other information as needed as well as access to key contacts and C-Level employees when needed. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors for an online eCommerce marketplace focused ONLY on motorsports. The plan should include: Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis

SMS - MMS Text - Web App

Our organization is offering opportunity for students or teams in the area of - in The Area Of Cloud Based Web App Development . The primary focus will be: To create an interface for a broadcast text MMS solution using Trumpia's service bureau model -necessary to broadcast millions of MMS text messages to smart mobile devices. The app may integrate two platforms and help with setup and reporting Students will conduct analysis and develop a visual blueprint designed to use MMS text to increase sales of consumer products Students will research and identify the most effective methods needed to streamline deployment of this application. The MMS text solution will be used to improve marketing reach of a global motorsports marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop a plan for Phase one launch of an MMS marketing solution Design / Development - Some of this involves using Trumpia's existing architecture / existing solution and merely modifying call flows using drag and drop object oriented call flow designs with integration of short video, short links and asset in creating an interface from one system thru into another . The ultimate is portal access from smart mobile launch and manage existing campaigns. Our goal at the end of this experience is: Application Design - For the student(s) to create an entire plan necessary for deployment of this solution. Other duties the student may complete could include : Design research and evaluation Assisting with process design and process improvement Integration recommendations We will communicate with our virtual intern using these tools: Project mgmnt solution - messaging, company slack channel - , email.

Information Architect

Our organization is offering opportunity for computer science students or teams in the area of IA - Information Architect . The primary focus will be: eCommerce Motorsports Marketplace Website - Conducting a needs analysis to develop a blueprint of the most effective technology stack and integrations needed to achieve our business goals on a global motorsports B2B marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop an architectural plan for Phase one launch of an eCommerce marketplace or our platform; creating a design proposal including mock-ups, integrations and blueprint for developers to follow for implementing a fully-functioning eCommerce marketplace for our organization. Software Architecture Development - Some of this may involve improving the architecture of an existing site or system integration; and porting of one system thru integrations into another . Application Programming Interfaces - Redesigning an existing API to simplify it; change API technologies. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully a plan necessary for development of a functioning single application that begins our sites journey into eCommerce. Software Architecture Development - For the student(s) to provide a solution to our architecture issue to ensure optimal performance and sustainability as we make our transition into AI . Other duties the student may complete could include : Software research and evaluation Assisting with site process improvement projects Unit and integration recommendations We will plan to communicate with our virtual intern using these communication tools: Project mgmnt solution - messaging, company slack, email.

Strategic Compensation Design Implementation

We would like to create and administer a strategic compensation model to recruit and maintain top professionals in our organization to gain insights and feedback on the following topics: Company culture. Compensation Based Motivation. Compensation, rewards, and incentives. Management personnel and performance incentive based compensation practices. Satisfaction levels. To develop and administer this business model, you will have access to key leadership personnel using Geoff Smarts Topgrading principle adapted for a global remote workforce and outsource contractors as well. We want to gain insights from the project that will guide us in making positive changes to increase recruiting strategies, increase employee satisfaction and optimize team efficiency based on compensation incentives.

Computer Science - Artificial Intelligence

RacerX offers opportunity for computer science students or teams in the area of AI - artificial intelligence and ML Machine Learning using AWS most advanced tools in a serverless model . ** We have several project students can join - if you have large classes .** The primary focus will be: eCommerce Motorsports Marketplace Website - Conducting a needs analysis to identify opportunities to leverage AI - artificial intelligence to improve operations of a global motorsports B2B marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Determine which AI solutions are most suitable for our platform; creating a design proposal including mock-ups, budget, and timeline; required for implementing a fully-functioning AI solution for our organization. Software Architecture Development - Some of this may involve improving the architecture of an existing site or system integration; porting an architecture of one system thru integrations into another . Application Programming Interfaces - Redesigning an existing API to simplify it; change API technologies. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning single application that begins our sites journey into AI. Software Architecture Development - For the student(s) to provide a solution to our architecture issue to ensure optimal performance and sustainability as we make our transition into AI . Other duties the student may complete could include : Software vendor research and evaluation Assisting with site process improvement projects Unit and integration testing We communicate using these communication tools: MS Teams / Zoom eMail messaging.

MBA - Business Process & Systemization

We are seeking bright business and management students to assist RacerX Marketplace to systemize business operations & management. Students will learn an extremely valuable skill used by top business analysts developing franchise like processes designed to run a business. Business process and systemization skills are in extremely high demand since Covid has changed many organizations to 100% Virtual stuff. Students will gain hands on experience as virtual business analysts writing processes for a 100% virtual workforce. Students are provided excellent mentorship and guidance through a series of YouTube Training Videos and use of the industry's best Cloud Based Process and Systemization tool called TouchStone Business Systems. For any MBA student wishing to land a high paying in demand position within our organization or many others - This is a fantastic opportunity to learn. We will implement and test your insights on our global employees to enhance our business operations. These insights are directly related to business outcomes. This project is one that will allow students real time experience in live market situations and to implement and test their contributions. Here are some of the areas we’d like students to explore throughout this project: Research and Learn how processes and systemization run the worlds most successful companies. Students will learn to identify and reverse engineer work tasks in HR Recruiting, Sales, Marketing, Accounting, Risk Management and More. Learn to identify, and write simple processes and then link them thru systemization tools to apply it to daily work routines. Design and Improve systemization across multiple departments directly from a company organization chart Learn to more effectively use Touchstone Business Systems library of existing templates to increase efficiencies.

Strategic Database Marketing

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of strategic database marketing. Your insights will help us analyze our potential to leverage datasets to identify and draw helpful insights. From this analysis, we hope to not only improve our processes and understanding of this little known area in marketing but also implement and test solutions created from your insights on our global eCommerce platform that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project: Learn strategic database marketing and how it applies to our initiative. Improve marketing systemization and risk selection Identify trends and potential predictive marketing strategies Develop more sophisticated product marketing methodologies, templates, reporting models based on your findings

Marketing - Product Launch - RacerX Marketplace

We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more. Initial questions to brainstorm include, but are not limited to: 1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.

Pricing Strategy For RacerX Marketplace

Our team is looking for a pricing strategy wizard who can help us develop a pricing strategy and guide necessary to establish our market positioning. The primary project requirements include: Market research and analysis to determine favorable pricing positioning for our organization A strategy document to outline your findings: Step By Step plan with detailed requirements to ensure our organization maintains a consistent pricing model globally Pricing requirements document to establish, premium market position and maintain a consistent pricing model for our customer base Pre-Launch and Launch Execution: Timely deployment of all our pricing to establish RacerX and drive business to our company Creating engaging pricing for products / services and providers on our platform Working with tools and programs such as - Google / MS Excel Alibaba and More We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to create a strong global brand: Our organization’s key objectives and goals for this project; for example "Be the Go To Resource For Motorsports Industry" This is a great project for students to prove their financial modeling expertise to future employers, as the impact of their work on this project can be easily measured and communicated. This is a startup so this is an opportunity to obtain a career in a fast growing global company.

Marketing-Branding Strategy - RacerX Marketplace

RacerX motorsports marketplace is seeking a marketing branding strategy team to help us develop a marketing brand strategy and guide necessary to improve our brand. The primary project requirements include: Students shall engage in market research, data analysis, and various brand strategy frameworks to optimize our brand internationally. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX Internationally A strategy document to outline and validate your findings: Step By Step plan with detailed requirements to ensure RacerX quickly establishes a consistent brand and reputation globally. ( Launch Guide ) Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Brand Launch Calendar: Timely deployment of all our branding content to establish RacerX and drive customers to our marketplace site Creating engaging branding messages / content for prominent media websites Working with tools and programs such as - Google analytics Facebook Manager We’re excited to work with students to help us not only brainstorm, but also execute a strategy to create a global brand: Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports" This is a great project for students to prove their branding and marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated. This is a startup so there's opportunity to obtain a career in a fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )

Social Media Strategy - RacerX Marketplace

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our brand positioning. The primary project requirements include: Keyword analysis to determine relevant content and search terms to prioritize our organization A strategy document to outline: A requirements doc and plan to ensure our organization appears on the first page of Google for relevant keywords Social media requirements to increase the number of "engaged users" vs followers/likes and methods to increase share Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site Build format guidelines and templates for creating engaging content for prominent media websites Working with tools and programs such as Google analytics, Facebook Manager, and more. We’re excited to work with students who can help us not only brainstorm, but also execute a proven strategy to achieve and create excitement for our brand: Our organization’s key objectives and goals for this project; for example "Being the top-ranked search result for the keywords 'Motorsports Marketplace, racing equipment, motorsports sponsorships, motorsports education, and more. This is a great project for students to prove their digital marketing expertise to us as prospective future employers, as the impact of their work on this project can be easily measured and communicated.